Cookie Policy

Last updated: 1 November 2026

Sign of the Times uses cookies for one purpose only: to measure the audience of this website with Google Analytics 4. These cookies are set only after you have given your explicit consent.

Which cookies we use

Google Analytics cookies are placed on your device only if you click “Accept” in the cookie banner. Until you make a choice, or if you click “Decline”, no audience-measurement cookie is set and Google Analytics is not loaded at all.

Why we use them

These cookies help us understand how the site is used — which pages are viewed and where visitors come from — so that we can improve it. The statistics are processed by Google on our behalf. They are never used for advertising, and we never sell your data.

How long they are kept

Google Analytics cookies are kept for up to 2 years, unless you delete them earlier or withdraw your consent.

Preferences stored in your browser

To remember your cookie choice and your preferred language, the site stores two small values in your browser’s local storage (sott_cookie_consent and sott_lang). They never leave your device and are not used to track you.

Third-party content

Some pages offer an optional Spotify music player. It is loaded only when you open it; Spotify may then set its own cookies, which are governed by Spotify’s privacy policy.

Changing your mind

You can change your choice at any time: click “Cookie settings” at the bottom of any page to reopen the cookie banner. If you then click “Decline”, Google Analytics stops loading and its cookies are deleted from your browser.

Your rights

Under the General Data Protection Regulation (GDPR), you have the right to access, rectify and delete your personal data, to object to its processing, and to lodge a complaint with your data protection authority.

To exercise these rights, or for any question about this policy, contact us at steevefr55@gmail.com.